Pale Coneflower. Hairy, untoothed linear to elliptical leaves. From July to September rigid stems carry flowerheads which are up to 9cm across. The slender, drooping, ray florets are pink fading to pale pink, even to near white at the tip with an orange-brown cone.
Grow in deep, humus-rich, well-drained soil in full sun. It will reach a height of 100-125cm and a spread of 45cm.